AVENUE Models proudly presents “For the Love of McQueen”, a tribute to the late Alexander McQueen, where 38 fashion designers have come together to lend their support in each creating a design that is inspired by McQueen’s work and spirit.
These original designs created within a week, will be showcased in a fashion show on 28th February 2010 at 12 pm SLT on GOLden shopping sim after which the designs will be available for sale at the designers’ stores for the month of March. 100% of the sales proceeds will be donated to the charity, Keep A Child Alive, since Alexander McQueen was a known supporter of similar AIDS / HIV charities.
Watch the progression of donations received through this project at ikeepachildalive/avenuesl.
*Show Date: 28 February, 2010 @ 12pm SLT
*Charity Sale: 1-31 March, 2010
For more information and full list participating designers and media partners, please read the official press release.
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